branding • campaigns • experiences

branding • campaigns • experiences

Rightful Roast

I love helping brands uncover their voice and share it with the world, so when Rightful Roast approached VMLY&R to help them launch their non-profit organization, I jumped at the chance to be a part of it.

Rightful Roast creates opportunities for people with disabilities to enjoy meaningful work. For customers, every cup of Rightful Roast is an invitation to enjoy life while changing someone’s life for the better.

role: CD/writer @ VMLY&R

Director of Design: Suba Nadarajah
GCD: Dave Swearingen, Dave Thornhill
AD: Adam Elwell

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All Do Something Wonderful Solve for X Weekends with Intel Boehringer Ingelheim Behind it All How Wonderful Gets Done Start Here United WE We Believe in Believers Tennessee Tourism The Tennessee Theatre Rightful Roast First Tennessee Bank Phillips 66 Manifestos Evergy Kemper Museum Payless Ford Hall of Fans Ottawa University Kettering University IWU Millig Design Build Turtle Bread Company

Do Something Wonderful Solve for X Weekends with Intel Boehringer Ingelheim Behind it All How Wonderful Gets Done Start Here United WE We Believe in Believers Tennessee Tourism The Tennessee Theatre Rightful Roast First Tennessee Bank Phillips 66 Manifestos Evergy Kemper Museum Payless Ford Hall of Fans Ottawa University Kettering University IWU Millig Design Build Turtle Bread Company

785•865•6054 | helloamymcvey@gmail.com