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branding • campaigns • experiences
branding • campaigns • experiences
I worked alongside the incredibly talented Tennessee Tourism team at VMLY&R to inspire people from around the world to visit the cities, waterfalls, and nooks of one of America’s most beautiful states.
role: CD/writer
I led digital and social experiences for Tennessee Tourism, VisitMusicCity.com, and Tennessee Music Pathways.
CCO: John Godsey
ECD: Allision Pierce
GCD: Ben Carmean
Creative Director: Ryan Simonet
ACD/UI/UX Design, Illustration: Andrew Mirakian
Senior Art Director: Mars Denton
Art Director: Sydney Schulz
Art Director/UI/UX Design: Rose Linhares
Copywriter: Randi Cantrell
UX Director: Chris Wallen